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Twinings
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Logo summary
About the Twinings Logo
Introduction
Graceful black capitals with a pedigree no other logo on Earth can match — the Twinings logo has been in continuous use since the eighteenth century, making it the oldest company logo in the world still in service.
Brand Overview
Twinings is a British tea company founded in London in 1706 by Thomas Twining, who opened a tea house at 216 Strand — an address the brand still occupies, making it London’s longest-standing ratepayer. Headquartered today in Andover, Hampshire and owned by Associated British Foods, Twinings sells its blends — Earl Grey, English Breakfast, Lady Grey — in more than a hundred countries. Its official website is twinings.co.uk.
History of the Twinings Logo
In 1787, the Twinings family adopted a formal mark: the name in classical capitals, paired with a crest of a lion and the family arms, created for the Strand shopfront. That wordmark — the elegant, slightly swollen serif capitals in this download — has never been replaced, a run of more than 230 years that earns Twinings the title of the world’s oldest continually used company logo. Packaging colours and supporting graphics change with the decades; the name above the door in the Strand is the same one Thomas Twining’s descendants trade under today.
Meaning of the Logo
- The 1787 letterforms: Georgian capitals that have outlived every design fashion since — heritage you can read.
- “Of London”: The strapline plants the flag of origin; Twinings sells London itself, in a tea chest.
- Plain black: The wordmark’s restraint lets three centuries speak — no colour could add authority to 1706.
Twinings Logo Colors
| Color | Hex Code | Usage |
|---|---|---|
| Twinings Black | #292526 | The wordmark (sampled from the logo artwork) |
| White | #FFFFFF | Backgrounds and reversed applications |
On the brand’s packs the black wordmark is most often joined by gold — but the logo itself is this single near-black tone, exactly as sampled from the artwork.
Conclusion
Every other logo in this collection measures its history in decades. Twinings measures in centuries — and its logo has never needed to change.
Need the logo in vector format? You are in the right place — download the Twinings logo in SVG or transparent PNG using the buttons above.