Brand Colors
Yanmar Logo
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Logo summary
About the Yanmar Logo Logo
Introduction
The Yanmar logo flies a red chevron “flying Y” ahead of the company name in italic red capitals. Download the Yanmar logo in SVG and PNG formats below, free at VectorDose.
Brand Overview
Yanmar Holdings is a Japanese manufacturer of diesel engines, agricultural machinery, construction equipment, energy systems and marine propulsion, founded in Osaka in 1912 by Magokichi Yamaoka. Yanmar built the world’s first commercially viable small diesel engine in 1933, and its red Y now marks everything from rice transplanters to superyacht engines.
- Introduced: 1912, Japan
- Founder: Magokichi Yamaoka
- Industry: Diesel engines, agriculture & marine
- Website: yanmar.com
History of the Yanmar Logo
The name Yanmar blends the founder’s surname with the Yanma dragonfly, a symbol of good harvests in Japan. For the company’s centenary in 2012 it adopted a new brand mark: the “Flying Y”, a sharp red double-chevron that is both the letter Y and a wing in motion. The mark rolled out across the group from 2013, replacing plainer lettering with a symbol of the next century.
Meaning of the Yanmar Logo
- The Flying Y: two stacked chevrons form the initial and a wing — lift, speed and a harvest dragonfly abstracted into one sign.
- The forward italics: the name leans into motion, matching the symbol’s upward cut.
- Yanmar red: a single decisive red — harvest luck and engineering confidence in one colour.
Yanmar Logo Colors
| Color | Hex | RGB |
|---|---|---|
| Yanmar Red | #E20D1B | 226, 13, 27 |
Conclusion
A wing, a letter and a dragonfly in two red strokes: the Yanmar logo is the neatest symbol in Japanese industry.
Download the Yanmar logo in SVG and transparent PNG formats, free at VectorDose.