Brand Colors
Doosan Logo
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Logo summary
About the Doosan Logo Logo
Introduction
The Doosan logo is the company name in forward-leaning blue capitals — one colour, one word, no symbol. Download the Doosan logo in SVG and PNG formats below, free at VectorDose.
Brand Overview
Doosan Group is one of South Korea’s oldest and largest conglomerates (a chaebol), tracing its history to a Seoul store opened in 1896 by Park Seung-jik. Its industrial core, Doosan Enerbility, builds power plants, turbines and desalination facilities, while Doosan Bobcat is a world leader in compact construction equipment and Doosan Robotics a rising name in collaborative robots.
- Introduced: 1896, Korea
- Headquarters: Seoul, South Korea
- Industry: Power plants, machinery & robotics
- Website: doosan.com
History of the Doosan Logo
For decades Doosan’s identity was a cluster of tilted blue, cyan and green squares behind the name. In its 2022–23 brand renewal the group cut the confetti away entirely, redrawing DOOSAN as a single-colour italic wordmark in a deep corporate blue — a 127-year-old conglomerate restating itself as one focused industrial company.
Meaning of the Doosan Logo
- The italic lean: the whole word tilts forward — momentum in the oldest company in Korean industry.
- One colour: dropping three squares for a single blue states that the group now speaks with one voice.
- Doosan blue: a power-and-water blue that links the energy, desalination and machinery businesses.
Doosan Logo Colors
| Color | Hex | RGB |
|---|---|---|
| Doosan Blue | #005EB8 | 0, 94, 184 |
Conclusion
Three coloured squares retired, one blue word leaning forward: Doosan’s new logo is a 19th-century company travelling at 21st-century speed.
Download the Doosan logo in SVG and transparent PNG formats, free at VectorDose.
