Brand Colors
KitKat Logo
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Logo summary
About the KitKat Logo Logo
Introduction
The Kit Kat logo sets the name ‘KitKat’ in white inside a tilted red oval — one of the most recognised marks in chocolate. Download the Kit Kat logo in SVG and PNG formats below, free at VectorDose.
Brand Overview
Kit Kat was created by Rowntree’s of York, England, launched in 1935 as Rowntree’s Chocolate Crisp and renamed Kit Kat in 1937. Nestlé acquired Rowntree in 1988 and makes the wafer bar for most of the world, while in the United States it is produced under licence by Hershey. The ‘Have a break, have a Kit Kat’ slogan has run since 1957.
- Introduced: 1935, York, England
- Creator: Rowntree’s
- Industry: Chocolate wafers
- Owner: Nestlé (Hershey in the USA)
History of the Kit Kat Logo
The red oval device grew out of the bar’s 1930s packaging and by the post-war years the white italic lettering locked inside a red oval was fixed. The design has been refined rather than replaced ever since — the current flat version keeps the same oval, the same forward lean and the same two-tone red-and-white scheme that appears on packs worldwide.
Meaning of the Kit Kat Logo
- The red oval: a sealed, badge-like roundel that reads instantly as a single unit at shelf distance.
- The forward slant: italic lettering leans into the break — energy and snap, matching the wafer inside.
- The red-and-white: the colours of the wrapper since the 1940s; few chocolate brands own a colour pairing so completely.
Kit Kat Logo Colors
| Color | Hex | RGB |
|---|---|---|
| Kit Kat Red | #BB1122 | 187, 17, 34 |
| White | #FFFFFF | 255, 255, 255 |
Conclusion
Two words, one oval, nearly ninety years of breaks — download the Kit Kat logo in SVG and transparent PNG formats, free at VectorDose.
Download the Kit Kat logo in SVG and transparent PNG formats, free at VectorDose.
