Brand Colors
Mars Logo
Download a clean vector or high-resolution PNG, or copy the SVG source directly into your project.
Logo summary
About the Mars Logo Logo
Introduction
The Mars logo is the name ‘Mars’ in big red cursive letters edged in gold, underlined by a sweeping red-and-gold swoosh. Download the Mars logo in SVG and PNG formats below, free at VectorDose.
Brand Overview
The Mars bar was created by Forrest Mars Sr., son of the American Mars founder, and first manufactured in 1932 in Slough, England. The nougat-and-caramel bar in milk chocolate became a British institution and is sold across Europe, Australia and many other markets by Mars, Incorporated; the American bar of the same name was a different recipe and was discontinued.
- Introduced: 1932, Slough, England
- Creator: Forrest Mars Sr.
- Industry: Chocolate bars
- Owner: Mars, Incorporated
History of the Mars Logo
The red script with its gold inline and black shadow is a piece of pure Americana transplanted to Britain — the lettering has been the bar’s face, with only polishing, since the mid-20th century. The underline swoosh, half gold and half red, is drawn like the flourish under a signature.
Meaning of the Mars Logo
- The cursive script: handwritten energy — a signature, not a typeset name.
- The gold edging: a candy-shop gleam outlining every letter, with a black shadow for shelf punch.
- The swoosh: the underline is the bar’s trademark flourish, sweeping like a pen stroke.
Mars Logo Colors
| Color | Hex | RGB |
|---|---|---|
| Mars Red | #C80A26 | 200, 10, 38 |
| Mars Gold | #CDAC00 | 205, 172, 0 |
Conclusion
A signature in red and gold from 1932 — download the Mars logo in SVG and transparent PNG formats, free at VectorDose.
Download the Mars logo in SVG and transparent PNG formats, free at VectorDose.
