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17 Beauty Brand Logos in SVG and Transparent PNG

5 min read Logo history and identity guide

Introduction

Searching for beauty brand logos SVG usually ends in one of three places: a single-file download page that serves one brand at a time in mixed formats, or a story list that explains what famous beauty logos mean but gives no downloadable files. This roundup fixes that. Here are all 17 beauty brand logos now live on VectorDose — each available as a free SVG download and a transparent PNG, with the official brand colours listed on its own page.

Brands A–F

Bath & Body Works. One line of light blue type with a looping ampersand — the Bath & Body Works logo is the calm signature above America's most exuberant candle shelves. The products shout in seasonal color; the logo never does.

CeraVe. Navy letters that hand over to a bright blue wedge for the "Ve" — the CeraVe logo looks like a prescription label that learned design. Underneath, its promise is printed in plain capitals: DEVELOPED WITH DERMATOLOGISTS. No flourish, because the brand's whole identity is clinical credibility.

Clinique. Eight serif capitals framed by two hairline rules — the Clinique logo looks like the label on a medicine bottle designed by a fashion house. That tension is the brand: dermatology, dressed elegantly.

Dove. A flowing blue script with a small golden bird gliding above it — the Dove logo is gentleness drawn in two strokes. It signs the bar that turned soap into "beauty cream" and a brand into a movement about real beauty.

Fenty Beauty. Two words spread so wide they nearly leave the frame, with the "N" flipped backwards — the Fenty Beauty logo treats spacing as luxury. It is the mark of the launch that reset the beauty industry's shade ranges overnight.

Brands G–L

Garnier. A green leaf, blown up into a circle, glowing behind the first letter of the name — the Garnier logo wears its "naturally inspired" promise as a piece of foliage. It is one of the oldest names in hair care, still trading on a leaf.

L'Oréal. Seven black capital letters and one famous accent — the L'Oréal logo is pure wordmark, no symbol, no decoration. It belongs to the largest beauty company on Earth, and its restraint is the point: when your name is this well known, the name itself is the logo.

Lancôme. A tall serif wordmark with a peaked roof over the "Ô" and the word PARIS beneath — the Lancôme logo is French luxury in its most distilled form. It has fronted the brand's perfumes and Absolue creams for generations without ever raising its voice.

Lush. Chunky white letters bursting out of a green-and-yellow oval — the Lush logo looks like a bath bomb mid-fizz. It is deliberately loud, handmade, and impossible to mistake for any luxury house, which is precisely the brand's politics.

Brands M–R

Maybelline New York. Blocky black capitals with NEW YORK tucked beneath — the Maybelline logo is drugstore glamour at its most direct. It began as a brother's gift to his sister, and the name still carries hers.

Neutrogena. A tall capital "N" leading a row of elegant serif letters — the Neutrogena logo reads like the masthead of a medical journal. It is the uniform of the brand that made "dermatologist recommended" a household phrase.

NIVEA. Five white letters on a deep blue disc — the NIVEA logo is a tin of cream turned into a trademark. It is one of the oldest continuously used logos in skincare, and for millions of people it simply is moisturiser.

Revlon. Six wide letters, with the crossbar of the "A" famously missing and an underline sweeping out of the "L" — the Revlon logo is Broadway confidence in black type. It belongs to the company that put color cosmetics on the mass market.

Brands S–Z

Sephora. Wide-spaced black capitals and, on its storefronts, a white flame shaped like an "S" — the Sephora logo is the badge of the retailer that taught the world to test makeup before buying it. It is less a product logo than a destination sign, and it is recognised on shopping streets everywhere.

The Body Shop. Two leafy strokes curling into an almost-circle above plain green capitals — The Body Shop logo is a sprout drawn in two gestures. It marks the brand that turned ethics into a beauty business.

The Ordinary. "The" in light type, "Ordinary." in enormous bold letters, full stop included — The Ordinary logo is as blunt as the brand itself: clinical skincare that named its products after molecules and priced them like groceries.

Ulta Beauty. Four tall serif capitals riding a great sweeping smile of a swoosh — the Ulta Beauty logo is the sign over America's biggest beauty playground, where prestige and drugstore brands share one roof.

Download them all

Every logo above is available on its own VectorDose page as a free SVG download and a transparent PNG, with the official brand colours listed on the page. Use the SVG as your master file and export a PNG at the exact size each use needs — a mood board, a retailer page, or a slide in a presentation.