Brand Colors
Rockstar Energy Logo
Download a clean vector or high-resolution PNG, or copy the SVG source directly into your project.
Logo summary
About the Rockstar Energy Logo Logo
Introduction
The name slants forward in gold, its “A” replaced by a star — the Rockstar Energy logo in this download is the current identity introduced after PepsiCo bought the Las Vegas energy drink for $3.85 billion in 2020.
Brand Overview
Rockstar Energy is an energy drink founded in 2001 in Las Vegas, Nevada, by Russell Weiner, who launched it with the slogan “Party Like a Rockstar” and a 16-ounce can when rivals sold 8. PepsiCo acquired the company in 2020. Its official website is rockstarenergy.com.
History of the Rockstar Energy Logo
For its first two decades Rockstar wore a heavy black-and-gold badge: ROCKSTAR in outlined yellow capitals over a red “ENERGY DRINK” banner, with a star punched through the A. PepsiCo’s 2020 rebrand stripped the badge away, leaving the name alone in slanted metallic gold, the star still standing in for the A — the lighter, faster version in this download.
Meaning of the Logo
- The star in the A: The brand’s name contains its own symbol — the missing letter is the logo.
- The forward slant: Italic energy without an underline or swoosh; the type itself is leaning into the wind.
- Metallic gold: Rockstar keeps the gold of its badge years but spends it on lettering alone — fame, refined.
Rockstar Energy Logo Colors
| Color | Hex Code | Usage |
|---|---|---|
| Rockstar Gold | #CE9B43 | The complete wordmark including the star (the logo file’s own fill value) |
The current Rockstar mark is a one-colour logo in metallic gold; the value above is sampled from the artwork itself.
Conclusion
Rockstar’s logo is a name that replaced its own letter with a star — two decades of badge-building distilled into one gold word.
Need the logo in vector format? You are in the right place — download the Rockstar Energy logo in SVG or transparent PNG using the buttons above.