Brand Colors
Dunelm
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Logo summary
About the Dunelm Logo
Download the Dunelm logo SVG and transparent PNG on this page — the official Dunelm logo vector, with the brand’s official colours, ready for design work.
Introduction
A friendly green wordmark with a house roof rising over its final letters — the Dunelm logo literally puts a roof over the brand’s name. It fronts the UK’s largest homewares retailer and its promise: “The Home of Homes.”
Brand Overview
Dunelm is a British home-furnishings retailer founded in 1979 in Leicester, England, by Bill Adderley and Jean Adderley, who began by selling curtains from a market stall. Headquartered in Syston, Leicestershire, Dunelm grew into one of Britain’s biggest homeware chains; until 2013 it traded as Dunelm Mill. Its official website is dunelm.com.
History of the Dunelm Logo
For years the business traded as Dunelm Mill — a nod to the textile mills behind its curtain trade. The 2013 shortening to plain Dunelm brought a cleaner identity: a rounded green wordmark underlined by a single stroke, with the roofline of a house drawn over the “lm” — the home built into the name itself. The strapline “The Home of Homes” completes the lockup used across stores and the website today.
Meaning of the Logo
- The roof: The outline of a house crowns the wordmark — the entire business in one line.
- The underline stroke: A single confident sweep, like the hem of the curtains the company started with.
- Dunelm green: Fresh and high-street friendly, chosen to stand out among Britain’s retail parks.
Dunelm Logo Colors
| Color | Hex Code | Usage |
|---|---|---|
| Dunelm Green | #3F9C35 | The wordmark, roof, and strapline (sampled from the logo artwork) |
| Dunelm Yellow | #FFD601 | Accent color of the wider brand palette (Brandfetch) |
| White | #FFFFFF | Reversed applications on green fields |
Green leads everywhere — fascias, bags, and the website — with yellow reserved for offers and highlights.
Conclusion
From a Leicester market stall to the Home of Homes: Dunelm’s logo draws the whole journey in one green line and a rooftop.
Need the logo in vector format? You are in the right place — download the Dunelm logo in SVG or transparent PNG using the buttons above.
Dunelm Logo SVG and PNG Download
The Dunelm logo SVG above is part of our home and living brand logos SVG collection. Download the Dunelm logo in SVG vector format for sharp, scalable use at any size, or grab the transparent Dunelm logo PNG for presentations, documents and web pages.
