Brand Colors
Lancôme
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Logo summary
About the Lancôme Logo
Download the Lancôme logo SVG and transparent PNG on this page — the official Lancôme logo vector, with the brand’s official colours, ready for design work.
Introduction
A tall serif wordmark with a peaked roof over the “Ô” and the word PARIS beneath — the Lancôme logo is French luxury in its most distilled form. It has fronted the brand’s perfumes and Absolue creams for generations without ever raising its voice.
Brand Overview
Lancôme is a French luxury cosmetics and perfume house founded in Paris in 1935 by Armand Petitjean, a former Coty perfumer who wanted France’s beauty expertise exported to the world. The name was inspired by the ruined Château de Lancosme in the Loire countryside, and the wild roses growing there gave the brand its emblem. Lancôme launched with five perfumes at the 1935 Brussels World’s Fair and is today the flagship prestige brand of L’Oréal Luxe. Its official website is lancome.com.
History of the Lancôme Logo
From the beginning, Lancôme’s identity has been typographic: the name in elegant capitals, the circumflex over the O drawn like a little rooftop — an accent that doubles as architecture. The gold single-stem rose served for decades as the decorative companion mark on bottles and boxes, while the wordmark itself stayed black, serifed, and essentially untouched. The addition of “PARIS” beneath, as in this version, underlines the origin the brand has traded on since 1935.
Meaning of the Logo
- The circumflex “Ô”: Shaped like a rooftop or a tent peak, it is the most recognisable single letterform in French beauty.
- The serif capitals: Classical proportions that signal heritage, science, and Parisian polish at once.
- The rose: Lancôme’s founding emblem — beauty, femininity, and the French garden — used across packaging even when the wordmark stands alone.
Lancôme Logo Colors
| Color | Hex Code | Usage |
|---|---|---|
| Black | #000000 | The wordmark — primary brand color |
| White | #FFFFFF | Backgrounds and reversed applications |
On packaging, the black wordmark is most often paired with gold — but the logo itself is pure black, exactly as sampled here.
Conclusion
Lancôme’s logo is a masterclass in doing almost nothing, perfectly: one accent, one serif, ninety years of recognition.
Need the logo in vector format? You are in the right place — download the Lancôme logo in SVG or transparent PNG using the buttons above.
Lancôme Logo SVG and PNG Download
The Lancôme logo SVG above is part of our beauty and cosmetics brand logos SVG collection. Download the Lancôme logo in SVG vector format for sharp, scalable use at any size, or grab the transparent Lancôme logo PNG for presentations, documents and web pages.
