Brand Colors
Zoopla
Download a clean vector or high-resolution PNG, or copy the SVG source directly into your project.
Logo summary
About the Zoopla Logo
Introduction
One word in a saturated violet, drawn as a single continuous path — the Zoopla logo is the signature of the London property portal that made its name (and its colour) impossible to confuse with anyone else’s. The file here is Zoopla’s own header logo, coloured with Zoopla’s own brand token.
Brand Overview
Zoopla (Zoopla Property Group) is a British property portal founded in London in 2007 by Alex Chesterman and Simon Kain, launching in 2008 with a then-radical idea: publish an estimated value (the “Zestimate”-style figure) for every home in Britain, listed or not. It grew into one of the UK’s two dominant portals and now sits within the Houseful group. Its official website is zoopla.co.uk.
History of the Zoopla Logo
Zoopla has been violet since its earliest days, and the current identity — the version in this download — draws the whole name as one unbroken path of rounded letterforms, the artwork Zoopla serves in its own site header (its “ZooplaLogo” component), filled with the brand’s primary colour token, #8046F1, taken from Zoopla’s own stylesheet. The wordmark has carried the portal through every redesign of the site around it.
Meaning of the Logo
- The single path: Every letter drawn in one continuous stroke — a search journey with no breaks, from first click to front door.
- Zoopla violet: A saturated purple (#8046F1) owned outright in the category: no other major portal dares use it.
- The rounded letterforms: Soft, lower-case geometry that keeps a data-heavy product feeling like a consumer friend.
Zoopla Logo Colors
| Color | Hex Code | Usage |
|---|---|---|
| Zoopla Purple | #8046F1 | The wordmark (the brand stylesheet’s own colour value) |
| White | #FFFFFF | Backgrounds and reversed applications |
The purple is Zoopla’s own published brand token (–colors-brandPrimary) applied to Zoopla’s own header artwork — colour and geometry both from the source.
Conclusion
Zoopla’s logo is one word in one stroke of violet: a portal that turned a colour into an address everyone in Britain knows.
Need the logo in vector format? You are in the right place — download the Zoopla logo in SVG or transparent PNG using the buttons above.
