Brand Colors
Rolex Logo
Download a clean vector or high-resolution PNG, or copy the SVG source directly into your project.
Logo summary
About the Rolex Logo Logo
Introduction
Five points of a crown above a name set in deep green serif capitals — the Rolex logo in this download is the wordmark of the world’s most recognised watchmaker, a signature of precision and prestige since 1908.
Brand Overview
Rolex is a Swiss luxury watch manufacturer founded in 1905 by Hans Wilsdorf in London and headquartered in Geneva, Switzerland since 1920. Rolex builds some of the most sought-after watches ever made — the Submariner, Daytona and Datejust among them — and remains an independent foundation-owned company. Its official website is rolex.com.
History of the Rolex Logo
Hans Wilsdorf registered the name “Rolex” in 1908, choosing a word that was short, pronounceable in every language and looked good on a watch dial. The five-pointed coronet — the crown that sits above the wordmark — was registered in 1925 and refined over the decades, while the wordmark settled into the confident green serif capitals used today. The crown-and-wordmark pairing has barely changed in a century, which is precisely the point: Rolex’s identity is built on permanence.
Meaning of the Logo
- The coronet: A five-pointed crown — royalty, mastery and the brand’s promise that every watch is fit for a wrist that leads.
- The serif capitals: The stately, widely tracked serif lettering signals heritage and authority rather than fashion.
- Rolex Green: The deep green has become so synonymous with the marque that it is simply called Rolex Green — the colour of the wordmark in this download.
Rolex Logo Colors
| Color | Hex Code | Usage |
|---|---|---|
| Rolex Green | #006039 | The wordmark (the logo file’s own fill value) |
Green is the artwork’s only colour, and the space around the wordmark in this download is fully transparent.
Conclusion
Rolex’s logo works because it never chases trends: a crown, a name, and a shade of green that the whole world reads as excellence.
Need the logo in vector format? You are in the right place — download the Rolex logo in SVG or transparent PNG using the buttons above.
