Brand Colors
Post-it Logo
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Logo summary
About the Post-it Logo Logo
Introduction
The Post-it logo stacks two canary-yellow notes under a bold black name — a product so famous its logo is the product itself. Download the Post-it logo in SVG and PNG formats below, free at VectorDose.
Brand Overview
Post-it is a 3M brand of repositionable sticky notes, launched in 1980 after 3M scientist Spencer Silver’s weak adhesive met colleague Art Fry’s bookmark problem. The canary-yellow square became one of the most recognised objects in office history, and ‘post-it’ a generic word for sticky notes.
- Introduced: 1980, USA
- Creators: Spencer Silver & Art Fry (3M)
- Industry: Stationery & office products
- Owner: 3M
- Website: postit.com
History of the Post-it Logo
The logo draws the product: two overlapping notes, the front one in full canary yellow, with the hyphenated name set in heavy black type and a modest ‘BRAND’ beneath. It has been refreshed lightly since the 2020 master but never abandoned the two-note composition.
Meaning of the Post-it Logo
- The two notes: the logo is a picture of the thing itself — no abstraction needed when the product is an icon.
- Canary yellow: the original note colour, chosen because a neighbouring lab only had yellow scrap paper — an accident turned trademark.
- The black slab type: heavy, no-nonsense lettering contrasts the playful product with office-grade seriousness.
Post-it Logo Colors
| Color | Hex | RGB |
|---|---|---|
| Post-it Canary | #FFD100 | 255, 209, 0 |
| Post-it Pale Yellow | #FFEBA1 | 255, 235, 161 |
| Post-it Black | #000000 | 0, 0, 0 |
Conclusion
Post-it’s logo is the rare mark that needs no metaphor: two yellow squares are the whole story.
Download the Post-it logo in SVG and transparent PNG formats, free at VectorDose.
