Brand Colors
Grey Goose Logo
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Logo summary
About the Grey Goose Logo Logo
Download the Grey Goose Logo logo SVG and transparent PNG on this page — the official Grey Goose Logo logo vector, with the brand’s official colours, ready for design work.
Introduction
Geese in flight over deep-blue serif capitals, with a whisper of the French flag — the Grey Goose logo in this download is the mark of the vodka that sold France as a flavour.
Brand Overview
Grey Goose is a French vodka created in 1997 by American importer Sidney Frank and distilled in Picardy, France, from soft winter wheat and spring water. Frank’s audacious idea — a luxury French vodka in a market that thought vodka came from the east — worked so well that Bacardi bought the brand in 2004 for a reported $2 billion. Its official website is greygoose.com.
History of the Grey Goose Logo
The identity was designed to say “France” before a word was read: geese — a familiar sight over the Picardy fields where the wheat grows — sweep across the top in graduated blues, the lead goose largest and darkest. Below, the name stands in classical serif capitals, and the full lockup in this download adds the blue-white-red bars of the tricolour and the word VODKA. The frosted bottle and this lockup have been essentially untouched since 1997: an invented tradition that behaved like an old one from day one.
Meaning of the Logo
- The flying geese: Picardy’s skies over the wheat fields — origin and altitude in a single formation.
- The tricolour bars: Blue, white and red reduced to two strokes of paint, the flag abstracted into a luxury code.
- The graduated blues: The geese fade from deep navy to sky — the chill of the frosted bottle rendered in colour.
Grey Goose Logo Colors
| Color | Hex Code | Usage |
|---|---|---|
| Goose Blue | #023177 | The lead goose and wordmark (the logo file’s own fill value) |
| Sky Blue | #186EB5 | The trailing geese (the logo file’s own fill value) |
| Pale Blue | #86BFEA | The faintest goose (the logo file’s own fill value) |
| Tricolour Red | #C10230 | The red bar beneath the wordmark (the logo file’s own fill value) |
The space around the lockup in this download is fully transparent.
Conclusion
Grey Goose’s logo is a postcard from Picardy — geese, serif type and a stripe of flag — luxury assembled from pure suggestion.
Need the logo in vector format? You are in the right place — download the Grey Goose logo in SVG or transparent PNG using the buttons above.
Grey Goose Logo Logo SVG and PNG Download
The Grey Goose Logo logo SVG above is part of our alcohol brand logos SVG collection. Download the Grey Goose Logo logo in SVG vector format for sharp, scalable use at any size, or grab the transparent Grey Goose Logo logo PNG for presentations, documents and web pages.
