Brand Colors
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GetYourGuide Logo – Banner
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Logo summary
About the GetYourGuide Logo – Banner Logo
GetYourGuide Logo: History, Meaning and Colors
Introduction
The GetYourGuide logo — the orange wordmark — is the emblem of the tour booking. Since 2009, it has sold 100M+ experiences, and its orange is the color of the guided day out.
If you are searching for the GetYourGuide logo, you are looking for the mark of GetYourGuide GmbH, founded in 2009 in Zurich (now Berlin) by Johannes Reck and team. This article traces the history of the GetYourGuide logo, explains its design, and breaks down the brand’s official colors.
GetYourGuide Brand Overview
GetYourGuide was founded in 2009 as the marketplace for tours and activities — the “experiences” category. 100M+ tickets sold, 100,000+ activities, $2B valuation (2023). Originals (exclusive tours) and the expressive stacked wordmark rebrand defined its current era.
History of the GetYourGuide Logo
The GetYourGuide wordmark — the current expressive stacked version in orange (#FF5533) — is the brand’s identity (a banner/shield variant with #FF3D00 is used for badges and app icons). The stacked, playful lettering says fun; the orange says adventure.
GetYourGuide Logo Meaning: What Does the Orange Represent?
- Orange: Adventure — the color of the day trip.
- Stacked type: Playfulness — experiences are fun, not formal.
- The name: The promise — your guide, gotten.
- Expressiveness: The rebrand — tours with personality.
GetYourGuide Logo Colors
GetYourGuide’s palette is tour orange.
| Color | Hex Code | Usage |
|---|---|---|
| GetYourGuide Orange | #FF5533 | The wordmark — primary brand color |
| Shield Red-Orange | #FF3D00 | Banner/badge variant |
| White | #FFFFFF | Reversed applications |
Orange is the color of the sunrise tour — the day’s first adventure.
Conclusion
The GetYourGuide wordmark is the logo of the booked experience — orange letters that have guided 100 million tours. Your guide, gotten, in orange.
Looking for the logo files? Download the GetYourGuide logo in SVG and transparent PNG formats from VectorDose.