Brand Colors
Click any color to copy its hex code
Zillow Logo – Classic
Download a clean vector or high-resolution PNG, or copy the SVG source directly into your project.
Logo summary
About the Zillow Logo – Classic Logo
Zillow Logo: History, Meaning and Colors
Introduction
The Zillow logo — the blue Z — is the emblem of America’s housing data. Since 2006, the Zestimate has priced every home in the country, and its blue is the color of the house hunt.
If you are searching for the Zillow logo, you are looking for the mark of Zillow Group, founded in 2006 in Seattle by Rich Barton and Lloyd Frink (Expedia veterans). This article traces the history of the Zillow logo, explains its design, and breaks down the brand’s official colors.
Zillow Brand Overview
Zillow launched in 2006 with the Zestimate — an algorithm that priced 100M+ homes. The most-visited real estate site in the US (200M+ monthly visitors), owner of Trulia and StreetEasy. The name blends “zillions” (of data points) + “pillow” (the home).
History of the Zillow Logo
The Zillow Z — the Z with a roofline — is the brand’s mark; the 2024 logo uses the brighter blue (#0240D6) with a black wordmark (the earlier all-blue wordmark is the classic variant). The roof-Z says home; the blue says data and trust.
Zillow Logo Meaning: What Does the Z Represent?
- The roof-Z: The home — the letter that shelters.
- Blue: Data — the color of the Zestimate’s algorithm.
- The name: Zillions + pillow — data about where you sleep.
- Authority: The logo of the house hunt — America’s first click.
Zillow Logo Colors
Zillow’s palette is house-hunt blue.
| Color | Hex Code | Usage |
|---|---|---|
| Zillow Blue | #0240D6 | The Z mark — primary brand color |
| Black | #000000 | The wordmark (2024 logo) |
| White | #FFFFFF | Reversed applications |
Blue is the color of the “For Sale” sign in the digital age — data-blue.
Conclusion
The Zillow Z is the logo of America’s house hunt — a blue roof that’s priced a nation’s homes. The Zestimate, in blue.
Looking for the logo files? Download the Zillow logo in SVG and transparent PNG formats from VectorDose.
