Brand Colors
Whole Foods Market Logo
Download a clean vector or high-resolution PNG, or copy the SVG source directly into your project.
Logo summary
About the Whole Foods Market Logo Logo
Introduction
Three stacked white words in a deep-green disc, with a leaf sprouting from the “O” — the Whole Foods Market logo in this download is the current identity of the Amazon-owned natural grocer.
Brand Overview
Whole Foods Market is an American supermarket chain founded in 1980 in Austin, Texas, by John Mackey, Renee Lawson Hardy, Craig Weller and Mark Skiles, who merged two natural-food stores into one supermarket. Headquartered in Austin, it defined the premium organic grocery category, banned hundreds of ingredients from its shelves, and was acquired by Amazon in 2017. Its official website is wholefoodsmarket.com.
History of the Whole Foods Market Logo
The original 1980 lettering was hand-drawn in the Austin counterculture spirit; as the chain nationalised, the identity settled into the current form: the three words stacked in white inside a solid green roundel, the “O” of WHOLE carrying a small leaf. The disc version — used on storefronts, bags and the app — is the primary mark shipped in this download.
Meaning of the Logo
- The leaf on the O: One small leaf does all the talking — natural, organic, unprocessed — growing out of the brand’s first word.
- The green disc: A solid circle of farmers’-market green, as self-contained as a wax seal: a stamp of standards on everything it touches.
- Stacked capitals: The three words pile up like crates at a market stall, set in a sturdy grocer’s grotesque.
Whole Foods Market Logo Colors
| Color | Hex Code | Usage |
|---|---|---|
| Whole Foods Green | #006F46 | The disc field (the logo file’s own fill value) |
| White | #FFFFFF | The stacked lettering and leaf |
The green disc is part of the logo itself — a self-contained badge — so the artwork in this download is the complete disc with no extra background added.
Conclusion
Whole Foods’ logo is a market seal: three plain words in a green disc, with the entire organic promise sprouting from a single leaf.
Need the logo in vector format? You are in the right place — download the Whole Foods Market logo in SVG or transparent PNG using the buttons above.
