Brand Colors
Mido
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Logo summary
About the Mido Logo
Introduction
You are looking at the official Mido logo. It shows the orange MIDO wordmark with SWISS WATCHES SINCE 1918 — a mark recognised by watch lovers around the world.
On this page you can download the Mido logo in SVG vector format and as a transparent PNG, learn the exact Mido brand colors, and read a short history of how the logo came to look the way it does today.
Mido Logo Overview
Mido is a Swiss watchmaker known for architecture-inspired watches, from models echoing the Colosseum to the Big Ben, combining solid automatic movements with honest prices.
- Founded: 1918
- Headquarters: Biel/Bienne, Switzerland
- Industry: Watches
- Website: https://www.midowatches.com
History of the Mido Logo
Georges Schaeren founded Mido in Biel/Bienne in 1918, taking the name from the Spanish ‘Yo mido’, meaning ‘I measure’. The brand joined the Swatch Group and built its reputation on robust, well-priced automatic watches inspired by famous buildings.
Meaning of the Mido Logo
- Orange is an energetic, modern colour that makes Mido stand out on the shelf.
- The words ‘since 1918’ put a century of watchmaking right in the logo.
- The clean sans-serif style suits a brand inspired by modern architecture.
Mido Logo Colors
| Color | Hex | RGB |
|---|---|---|
| Orange | #F77F00 | 247, 127, 0 |
| Black | #000000 | 0, 0, 0 |
Conclusion
The Mido logo distils the company’s identity into a mark that works everywhere from watch dials and packaging to stores and advertising. Download the Mido logo above in print-ready SVG or transparent PNG format, free for editorial and reference use at VectorDose.
Download the Mido logo in SVG and transparent PNG formats, free at VectorDose.