Atari
Download a clean vector or high-resolution PNG, or copy the SVG source directly into your project.
Logo summary
About the Atari Logo
Download the Atari logo SVG and transparent PNG on this page — the official Atari logo vector, with the brand’s official colours, ready for design work.
About Atari
Atari is the pioneering video game brand that launched the modern arcade and home-console industry. It was founded in 1972 by engineers Nolan Bushnell and Ted Dabney — originally as Syzygy Engineering — and incorporated as Atari in June 1972 in California. Its game Pong became the first commercially successful arcade hit, and the Atari 2600 (1977) brought swappable-cartridge consoles into living rooms worldwide. The name “Atari” comes from a term in the game Go, roughly meaning “to hit the target.” Today the brand is owned by the French company Atari SA.
Atari Logo Meaning and History
The famous “Fuji” symbol was designed in 1972–73 by graphic designer George Opperman, Atari’s first in-house artist. It forms a stylized letter “A,” with its three prongs representing a game of Pong: the two outer curves are the opposing players and the center line is the middle of the Pong court. Its resemblance to Japan’s Mount Fuji earned it the enduring “Fuji” nickname.
Atari Logo Evolution
- 1972: Atari was founded and its earliest marks appeared on arcade cabinets.
- 1973: The Fuji debuted publicly on the arcade game Space Race and became the enduring brandmark.
- 1984: After the company split into arcade and consumer divisions, the Fuji passed through several owners, including Hasbro.
- 2022: A gold “GoldSchool Sunnyvale” anniversary variant marked 50 years of the brand on June 27, 2022.
Atari Logo Colors and Font
The classic identity pairs the red Fuji with a simple black or white background, alongside a bold custom wordmark. Whether you need an atari logo png with a transparent background or an atari logo svg vector for crisp scaling, the flat red artwork stays recognizable at any size.
Download the Atari logo in high-quality PNG (transparent background), SVG vector, and EPS formats — free for personal and editorial use.
Atari Logo SVG and PNG Download
The Atari logo SVG above is part of our gaming brand logos SVG collection. Download the Atari logo in SVG vector format for sharp, scalable use at any size, or grab the transparent Atari logo PNG for presentations, documents and web pages.
