Brand Colors
Ørsted Logo
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Logo summary
About the Ørsted Logo Logo
Introduction
A single name in ocean blue whose first letter is drawn like a power button — the Ørsted logo in this download is the current identity of the Danish offshore-wind champion.
Brand Overview
Ørsted is a Danish multinational energy company founded in 1972 as the state company Dansk Olie og Naturgas (DONG Energy). Headquartered in Fredericia, Denmark, it adopted the Ørsted name on 6 November 2017 and is the world’s largest developer of offshore wind power. Its official website is orsted.com.
History of the Ørsted Logo
As DONG Energy sold off its oil and gas business, it renamed itself in 2017 for Hans Christian Ørsted, the Danish physicist who discovered electromagnetism in 1820. The new wordmark sets the name in a clear ocean blue, its slashed Ø drawn with a vertical stroke that quietly echoes a power symbol — electricity’s founding experiment, initialled. The version in this download is that current mark.
Meaning of the Logo
- The Ø: The Danish letter is drawn with a power-button stroke — a physicist’s initial that doubles as the switch for the whole company.
- The name: Naming an energy company after the man who discovered electromagnetism is a mission statement disguised as a tribute.
- Ocean blue: The single blue (#009ADD) is the colour of the North Sea wind farms where Ørsted built its second life.
Ørsted Logo Colors
| Color | Hex Code | Usage |
|---|---|---|
| Ørsted Blue | #009ADD | The complete wordmark (the logo file’s own fill value) |
The Ørsted wordmark is a one-colour identity in this blue; the space around it in this download is fully transparent.
Conclusion
Ørsted’s logo is a rebirth certificate: an oil company’s old initials replaced by a scientist’s name and a power button for a first letter.
Need the logo in vector format? You are in the right place — download the Ørsted logo in SVG or transparent PNG using the buttons above.