Major League Soccer is the pinnacle of professional men’s soccer in North America, and the league operates under the sanction of the United States Soccer Federation. With 29 teams, 26 of which are in the United States and 3 in Canada, Major League Soccer is North America’s premier professional soccer league. The league attracts top talent worldwide, and its matches are known for their high competition and excitement. So, let’s scroll down and learn more about the story behind the MLS Major League Soccer team’s iconic logo!
Brand Overview
From Wikipedia
Founded: December 17, 1993
Founder: United States Soccer Federation
First Season: 1996
Headquarters: United States
Website: mlssoccer.com
Free logo download PNG&SVG
Major League Soccer History
Major League Soccer (MLS) was founded in 1993 amid the United States’ successful bid to host the 1994 FIFA World Cup. The league started its journey in 1996 with ten teams and has come a long way to include 28 teams in the United States and Canada. In its early days, MLS faced financial difficulties and low viewership, but it gradually established itself through strategic expansion, building soccer-specific stadiums, and signing international star players.
MLS has achieved significant milestones since its inception. One of his most notable achievements has been improving the quality and competitiveness of soccer in North America. Over the years, the league has nurtured domestic talent and contributed to football development in the region. Additionally, MLS has successfully integrated into the global soccer market by attracting players such as David Beckham, Thierry Henry, and Zlatan Ibrahimović while increasing its international profile.
MLS has come a long way since its early days, and its achievements have significantly impacted the development of soccer in North America. With its continued efforts, MLS aims to develop the game in the region further and provide an exciting and competitive platform for players and fans.
The Journey of MLS Logos
Soccer fans worldwide view MLS as a premier league known for its unusual structure, fierce competition, and ever-growing fan base. The league constantly expands and aims to enhance its reputation globally by increasing the number of teams and improving competitiveness. MLS is committed to staying on the cutting edge of innovation and development, strongly focusing on community engagement and youth development. All of these factors combine to make MLS a significant player on the global soccer scene, and its continued growth promises an exciting future for the league and its fans
Major League Soccer logo Evolution
Early Years (1994-2007)
Major League Soccer (MLS) is a professional soccer league founded in 1993 and officially launched in 1996. Before its first season, MLS unveiled a distinctive logo. The logo features a black and white soccer cleat, presumably on the right foot, kicking a ball. The ball is set inside a white circle and surrounded by black pentagons of different shapes. The whole image is enclosed within a rectangular border with rounded corners, one side turquoise and the other blue. At the bottom of the logo are the black initials “MLS,” with the phrase “MAJOR LEAGUE SOCCER” in blue underneath. Logo designers carefully adjusted the size of the letters to ensure that both names – short and full – matched the line width.
Rebranding and Refinement (2008-2013)
The logo was redesigned in 2007, where the designers added a three-dimensional shape and additional colors. The ball was now outlined in black, with highlights in three shades of grey, blue, and turquoise. The white part of the boot was replaced with gray, and a blue stripe was added to the side. The pattern and letters were also placed within a white rectangle with rounded sides, surrounded by a broad black line. This new design gave the logo a fresh and modern look.
Embracing Global Identity (2014-Present)
In late 2014, MLS (Major League Soccer) revamped its logo. The new logo was unveiled at the MLS Next event and significantly departed from the old design. The new logo featured a triangular shield and was designed to reflect all the marketing changes being made to unite the league’s fans in stadiums and virtual space.
The new design was modern and straightforward, with no image associated with football. However, it retained a heraldic shield in the form of a classic crest, diagonally bisected by a thick blue line. The upper left corner of the badge was set in a sleek gradient red with a white sand serif wordmark set above it and three white five-pointed stars below. The other half of the crest was plain white, providing a strong contrast between the red portion and the thick blue outline of the crest. The bottom of the crest was left blank, allowing fans to customize it by adding their favorite team logo or hometown name.
Font and colors for MLS logos
It is an important symbol that represents the essence of the league. It is designed with a diagonal line at a 45-degree angle, symbolizing the relentless pace of the league and the increased energy and speed of its players. The blue frame around the shield represents the boundary of the playing field. Meanwhile, the three stars on the shield represent the interconnectedness of MLS, its passionate fan base, and the United States.
As for the font used on the shield falls into the bold curb category, with all letters capitalized and slightly rounded corners. The shield’s basic design comprises the league name, three stars, and the bottom part of the shield in white, while the top part is red. The outlines and diagonal stripes are in blue, with a mix of red and blue elements. The design is versatile, as each team’s MLS logo has a unique color scheme. Overall, the MLS shield is a beautiful and meaningful symbol that encapsulates the league’s values and aspirations.
color codes of Major League Soccer logo
Conclusion
Major League Soccer has become a global powerhouse, so its logo has evolved to reflect this change. Today, the league’s visual identity captures the passion, energy, and diversity that defines MLS, making it a captivating symbol of the game’s beautiful journey. Whether you’re a longtime fan or just discovering the league, the logos are a powerful reminder of the excitement and growth that MLS continues to bring to soccer.
