Advance
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About the Advance Logo
About Advance Auto Parts
Advance Auto Parts is the largest automotive aftermarket parts retailer in the United States by store count. It was founded in April 1932 when Arthur Taubman purchased the Advance Stores from Pep Boys, starting with stores in Roanoke and Lynchburg, Virginia. The company — listed on the NYSE as AAP — now operates thousands of stores across the U.S., serving both professional installers and do-it-yourself customers with parts, tools, and accessories.
Advance Auto Parts Logo Meaning and History
The brand’s distinctive checkered-flag motif links auto parts to motorsport: it is the flag every driver wants to see at the finish line. The logo combines the flag icon with bold red-and-blue lettering, reinforcing the company’s promise of getting drivers back on the road quickly — a theme echoed in its sponsorship of the INDYCAR checkered flag.
Advance Auto Parts Logo Evolution
- 1932: The Advance Stores were founded, with simple lettering marking the early shops.
- 1998: After acquiring Western Auto, the company standardized branding across its growing store network.
- 2013: The $2.04 billion acquisition of Carquest and General Parts made Advance the largest U.S. aftermarket retailer, reflected in a stronger unified identity.
- 2023: Advance became the official sponsor of the INDYCAR checkered flag, putting its flag motif at the heart of American open-wheel racing.
Advance Auto Parts Logo Colors and Font
The logo pairs a red-and-blue wordmark with the black-and-white checkered flag icon. Whether you need an advance auto parts logo png with a transparent background or an advance auto parts logo svg vector for crisp scaling, the flat red, white, and blue artwork stays recognizable at any size.
Download the Advance Auto Parts logo in high-quality PNG (transparent background), SVG vector, and EPS formats — free for personal and editorial use.
